It’s no secret that YouTube is one of the best ways to get your voice out there. With over a billion users, there’s an audience for just about anything. However, with such a large platform comes fierce competition. You’re up against some seriously talented people, and sometimes it can feel like you’re never going to make it.
Don’t worry, we’ve all been there. The good news is, with a little hard work and dedication, anyone can make it on YouTube. Here are our top tips and tricks for blowing up on the platform:
Create Trending Content
The first step to blowing up on YouTube is creating trending and relevant content. This means staying up-to-date on the latest trends in your industry or niche and creating content that appeals to your audience. To do this, you’ll need to do your research. Check out what’s popular on other channels in your niche, and see what’s working for them. Take note of the topics that are getting the most views and engagement, and try to create similar content.
Of course, you don’t want to copy other people’s content exactly. That’s not going to help you stand out from the crowd. Instead, use trending topics as inspiration for your unique videos. Put your spin on things and offer your unique perspective.
Another great way to create trending content is to stay up-to-date on the latest news in your industry. This could mean anything from new product releases to significant changes or events happening in your niche. Be one of the first to make a video about something big happens. This will help you get a lot of views and engagement, and it will also help you build up your reputation as an expert in your field.
Build a Community
One of the best ways to blow up on YouTube is to build a community around your channel. This means creating content that engages and interacts with your viewers and encouraging them to do the same. When you build a community, you create a group of people who are invested in your success. They’ll be more likely to watch your videos, share them with their friends, and leave comments and feedback.
Creating themed days or weeks around specific topics is a great way to build a community. For example, you could do a “Q&A Monday” where you answer questions from viewers, or a “Throwback Thursday” where you share old videos from your channel. This gives your viewers something to look forward to and helps you connect with them personally.
Another great way to build community is to collaborate with other YouTubers. This could mean anything from doing a joint video or live stream to simply talking about each other’s channels in your videos. Collaborating with other creators is a great way to get your name out there and reach a new audience. It also helps create a sense of camaraderie between you and other YouTubers, which can help build a strong community.
Make Engaging Videos
Once you have an idea for a video, it’s time to start creating. But before you hit record, there are a few things you need to do to make sure your video is engaging.
The first thing you need to do is hook your viewers in the first few seconds. This is known as the “hook effect.” To do this, start with a strong opening that will grab your viewers’ attention and make them want to keep watching. This could be anything from an interesting fact to a shocking statistic.
Once you have their attention, it’s important to keep them engaged throughout the video. If your video is boring or difficult to follow, people will quickly lose interest and click away. To keep people engaged, ensure your videos are well-organized and easy to follow. Use strong visuals and clear audio to help get your point across. And most importantly, make sure you’re delivering valuable content that your viewers will find useful or interesting.
To get ideas, you can tools like Google AdWords Keyword Planner, Google Trends, and YouTube Search. You can also try using social media platforms like Twitter and Reddit to see what people are talking about.
You can test video engagement through tools like Wistia. This will tell you things like how long people are watching your videos and where they’re dropping off. This information can help you optimize your videos to ensure people are watching them all the way through.
Do Some Keyword Research
After you’ve created your video, it’s time to start optimizing it for YouTube. The first step is to do your keyword research. This will help you determine which keywords to target in your title, description, and tags.
To do keyword research, start by brainstorming a list of potential keywords. These could be anything from your video topic to related topics or keywords that you think people might search for. Once you have a list of potential keywords, you can use tools like Google AdWords Keyword Planner and Google Trends to see how popular they are. You can also use YouTube’s search bar to see which keywords are getting the most results.
For this, you can use YouTube keyword research tools such as Twinword or Zutrix. These tools will help you find the most popular keywords and phrases people are searching for on YouTube. You can then use these keywords to optimize your titles, descriptions, and tags, which will help you rank higher in the search results.
Ask Your Audience What They Want
Why not ask your audience if you’re having trouble coming up with ideas for your next video? This is a great way to get some insight into what people want to see from you.
There are a few different ways you can do this. The first is to simply ask your viewers in the comments section of your videos. You can also poll your audience on social media or in your email newsletter. And lastly, you can use tools like Google Forms or Survey Monkey to create a survey for your viewers.
No matter what method you choose, make sure you’re clear about what you’re asking. You want to make sure you’re getting specific and actionable answers that you can use to create better content.
Growing an audience on YouTube takes time, effort, and consistency. But if you’re willing to do the work, it’s possible to build a loyal and engaged community. You can do anything you want with your channel, from growing a considerable following to simply making a few videos for your friends and family. Just remember to focus on creating quality content, engaging with your viewers, and promoting your channel. If you do it correctly, you’ll be on your way to YouTube success in no time!