With AI-generated content, writers no longer need to worry about coming up with original ideas or topics – the machines can do that for them. This shift could mean a more automated future for writing, where machines are responsible for producing most written content.
Although AI-generated content is still in its early stages, some people believe it will significantly impact the future of writing. As per a study conducted by SEMRush, about 12% of businesses use AI to generate content. This is predicted to grow in the near future. In this piece, we take a look at some of the benefits and the challenges of AI content and share tips for using it effectively.
What is AI-Generated Content?
AI-generated content is generally defined as any piece of writing that has been created by a machine rather than a human. Many AI tools are available in the market today that can write content within seconds such as JasperAi and Article Forge.
AI content is generated using several methods. The most common practice is to use natural language processing (NLP) algorithms. With NLP, a computer is taught to analyse text and understand the relationships between words. This allows the machine to pull information from various sources and write content accordingly.
Benefits of AI-Generated Content
Here are some of the key benefits of using AI tools for creating content:
- Save time: One of the main benefits of using AI-generated content is saving writers a lot of time. With AI doing the heavy lifting in terms of coming up with ideas and topics, writers can focus on other aspects of their writing, such as crafting compelling arguments or polishing their prose.
- Boost of creativity: Using an AI tool is a great way to jump-start the writing process. Since the machines can come up with original topics and ideas, they may inspire writers to do their research and expand upon these ideas. For example, JasperAI provides content recipes that can be used to create blog outlines within seconds.
- Content scoring: AI tools can also help writers improve the overall quality of their content by providing them with feedback on how well they are meeting specific criteria, such as readability or relevancy. For example, RankMath Pro’s Content AI optimizes content written by humans to improve search engine ranking.
- Original content: With AI tools, writers can be assured that their content is original and not plagiarized. This is because AI-generated content is created from scratch without any input from humans. As a result, there is no risk of accidentally copying someone else’s work. Further, AI tools like QuillBot can also be used to spin content written by others to ensure it’s plagiarism-free.
Limitations of AI-Generated Content
While using AI content can give a massive boost to your writing process, it’s important to keep its limitations in mind:
- Lack of human touch: AI content often lacks the personal touch that a human writer can only add. For example, while AI can provide datasets to back up a point, it can’t give personal examples that others can relate to. This creates a detachment from the writing.
- Lack of accuracy: One major challenge with relying on AI is ensuring that the content produced is error-free and of high quality. This means that writers may need to rethink their writing process to ensure that the machines are not producing any sloppy or poorly written material.
- Risk of over-reliance: Relying too much on AI-generated content can prevent writers from doing independent research. As a result, they may regurgitate the same ideas and information already out there instead of coming up with new and original content.
How to Best Use AI Generated Content
Automatically generated content is still in its early stages, and there are many challenges that writers will face as they try to incorporate it into their work. However, there are many ways to get the most out of AI tools. Here are some tips on how to best use AI-generated content:
- Take your time to edit: Use AI to generate ideas and topics. You can even use AI tools to generate the first draft for your content. However, it’s critical to then take the time to read and edit this content, rather than simply publishing it as-is.
- Get feedback from readers: If you want to ensure that your content is high quality, get feedback from your readers. Try to slowly incorporate AI content and see what your readers think about it. If you notice a reduction in the engagement levels, it may be best to go back to writing your content the old-fashioned way.
- Check for accuracy: Edit and revise the AI-generated content to ensure accuracy and quality. At times, AI tools cite data that needs to be backed by a source. You will have to conduct independent research to find the source and provide a link to your content.
- Humanize your writing: Make sure to add your personal touch to the writing to feel more authentic and engaging. Keep in mind that some audiences may be hesitant to consume content written by bots, so be sure to highlight the human input that has gone into the writing process. A great way of doing this is by adding personal stories and examples throughout your writing.
- Contextualize your writing: AI tools can’t always provide the context needed for your writing. For example, consider the readers ‘ backgrounds, needs, and concerns. Try to ask yourself these questions when coming up with ideas or writing content.
Overall, AI-generated content has the potential to revolutionize the writing process. It can help writers save time and energy while still producing high-quality work tailored to their readers’ needs. While there are certainly some concerns around the ethics of using machines to write instead of humans, these issues will likely be resolved over time as new technology develops. For now, many writers are embracing the shift towards automation and seeing it as an opportunity for growth and innovation in writing.